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Goldsmiths' Official Student Magazine

[smiths] Visits the Cereal Killer Cafe

February 17, 2015
Yvette Younane welcomes us to the nostalgic world of the Cereal Killer Café in Shoreditch, a pplayroom of breakfast past Krave, Lucky Charms, Bart Simpson’s Peanut Butter-Chocolate Crunch, and even a cereal called Special Kate’s: Closer To Royalty With Every Bite – Brick Lane’s new Cereal Killer Café has it all. On entering this brightly coloured…

Yvette Younane welcomes us to the nostalgic world of the Cereal Killer Café in Shoreditch, a pplayroom of breakfast past

Krave, Lucky Charms, Bart Simpson’s Peanut Butter-Chocolate Crunch, and even a cereal called Special Kate’s: Closer To Royalty With Every Bite – Brick Lane’s new Cereal Killer Café has it all. On entering this brightly coloured little nook, you don’t just get to choose from over one hundred different types of cereal from around the world, but you can also select from twelve different milk options; they have coconut milk, almond milk, flavoured milk, or even yoghurt if you are more inclined to a muesli-and-yoghurt breaking of the fast in the morning. Finally, you can add a topping of your choice. On approaching the counter, we were a little overwhelmed, and sensing that we weren’t even remotely ready to order, the waitress directed us to the ‘cocktails’ section of the menu. I opted for the ‘Chocopotomus’ which included Krave and Coco Pops, served with chocolate milk and a Kinder Happy Hippo. My friend chose ‘Unicorn Poop’; Kellogg’s Ricicles, Party Rings, marshmallows and Fluff.

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As critics have pointed out; yes, it is cereal and we’ve all had it before and we can all probably concoct the recipe ourselves. But as a student, it is unlikely that I will consider which cereal best reminds me of my childhood and venture over to the supermarket or search online to purchase all of the ingredients I need. At the Cereal Killer Café, a standard bowl of cereal costs £2.50 and their ‘cocktails’, which include toppings and flavoured milk,s are priced at around £3.90. Throw in a tea or coffee and you’re looking at breakfast for just over a fiver. As a weekend treat once in a while…is it really that extravagant? The Happy Hippo gave the milk a creamy texture, and the coffee was just as tasty. My friends and I sat downstairs where twin owners from Belfast, Gary and Alan Keery, have brought a whole new level of enthusiasm to the world of cereal. A star-wars cereal bowl had been turned into a light on our table, televisions played the cartoons we all once enjoyed over breakfast, and the walls were covered in cereal memorabilia, such as Frosties swimming badges. Perhaps it’s not for everyone, but we sat there excitedly munching our cereal in a little nostalgic bubble that I would happily return to.

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All photos credited to Yvette Younane